AWWWARDS Special Mention for Pollen Brands

Pollen Brands

Client

The Closed Loop Fund brings together Consumer Goods Companies and Retailers who are creating economic value by increasing recycling rates. They accomplish this by providing 0% interest loans to municipalities and below market interest loans to private companies to develop local and recycling infrastructure.

Objectives

CLF needed to launch a professional, meaningful brand and an information-rich website within one month.

Deliverables

  • Brand Identity
  • Brand Collateral
  • Website Design

BRAND IDENTITY

After initially consulting with the team to understand the heart of the organization, we created a range of brand platforms for collaboration, exploring the spectrum of the organization's attributes.

FINAL IDENTITY

Ultimately, we refined a brand that is polished and authoritative, while still conceptual and meaningful.

WEBSITE DESIGN

After completing the brand identity, we fast-tracked a web design and development project. Through a flexible and open design process, we were able to meet a very tight deadline successfully — creating a website that is very quick and responsive, and just as enjoyable on mobile, tablet and desktop.

RESPONSIVE DESIGN